In 1970, Enrique Forner founded Marqués de Cáceres, Unión Vitivinícola, S.A., a historic Alliance between a region (Cenicero, La Rioja Alta), an enterprising family that has been devoted to the wine trade for five generations, the best vine growers and vineyards in La Rioja and a Bordeaux concept which revolutionised the production and business model with a single objective: the quality to obtain the best wines, an obsession that today continues to be the leitmotiv of Cristina Forner, the fourth generation of this wine family.